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Akhir Dari Journey RevoU

Ada Waktunya untuk Lulus
Setelah kurang lebih 4 tahun bekerja dan belajar di RevoU, journey ini akhirnya comes to an end juga di April 2025 ini.
I’ll be leaving my full-time role di RevoU per today.
For context, even before joining full-time, I was already involved as a curriculum creator and instructor untuk modul Content Marketing since 2019.
Beruntung banget bisa ikut ngajar batch-batch awal Full Stack Digital Marketing RevoU!
Ngapain aja 4 Tahun di RevoU?
In the first few years, I built the Content Marketing team from scratch to run all of RevoU’s organic marketing initiatives.
Barengan sama tim, we turned RevoU’s social media into a go-to place buat orang belajar digital skills.
We worked tirelessly to “memanusiakan” suara dan persona sosial media RevoU.
To the point where people felt comfortable enough to curhat, share their struggles, and build real emotional connection lewat comment section dan DM.
We also brought alumni stories to life, via komik, video, and podcast.
And beyond that, we regularly used data-driven insights buat bikin Digital PR campaigns yang relevan, timely, dan bisa reach lebih banyak orang di luar bubble RevoU.

On top of selling our Full-Stack Programs, the team and I also supported our Corporate Training products.
Di sini, the team focused heavily on producing kick-ass content and product marketing initiatives to support lead generation and negotiation efforts by the Business Development team.
Mulai dari website revamp, ebook creation, sales pitch assets, organizing offline networking events, industry awards, and many more.
The key here is this:
Content Marketing isn’t just about producing content. It’s about producing “content that sells”
Apa Yang Paling Dibanggain?
Yes, all those works and campaigns were meaningful..
Tapi hal paling dibanggain selama di RevoU adalah orang-orang yang pernah ada di tim yang I manage langsung:
Ivy, Sarah, Deny, Demir, Tata, Ghina, Adam, Rizki, Vai, Grace, Ervina, and Ika.
Beberapa stay kurang dari setahun dan lanjut ke tempat yang lebih baik. Tapi mayoritas pada stay 3–4 tahun.
Ngeliat pertumbuhan mereka yang masih di RevoU or yang udah lanjut adalah kebanggaan tersendiri.
Dan sangat bersyukur masih bisa berteman dan keep in touch sama mereka sampai sekarang.
On top of that, I also had the chance to work with so many people yang Pinter dan Baik di RevoU (Super Rare Combination)
Termasuk CEO-nya, Pak Matteo Sutto, dan semua function leads yang luar biasa supportif!

What’s Next nih Andrew?
Will be taking some short break buat refocus and rethink mau ke mana after this.
Tapi for sure, I’ll still be focusing in 2 main areas that I believe could be beneficial for others:
#1 Education & #2 Marketing
That’s why currently owning or supporting beberapa things:
Data To Visual (Visualizing Ideas)
Cik Mar Beauty (Nail Art Store)
Glambot ID (High-Speed Robot Arm)
Hidup.yak (Sharing Underrated Yet Important Skills)
And currently lagi nulis BUKU to help first-time people managers bisa lebih effective! #ComingSoon
Gimana Kita Bisa Collaborate?
If ada ide-ide lucu yang bisa beneficial buat dunia dan kita
Especially yang related to Education and Marketing, let’s chat!
Bisa langsung DM, or feel free to email me at
Let’s gooooooowww!
Suka sama content di newsletter and mau belajar lebih soal Content & Marketing?
Bisa download E-Book juga yang I’ve created namanya The Content Alchemy [100% GRATIS]
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